Bacon
The new Fatheadz Eyewear scheme for Brady Bacon and Hoffman Auto Racing.

Fatheadz Returns To Back Bacon On USAC Trail

INDIANAPOLIS – Fatheadz Eyewear will return as the primary sponsor for the Hoffman Auto Racing No. 69 sprint car and driver Brady Bacon for the upcoming USAC AMSOIL National Sprint Car Series season.

Fatheadz came on board as the primary sponsor for the team part of the way into last season and helped boost Bacon and the Hoffman family to the USAC National Sprint Car Series championship.

The title was the 12th owner’s title for Hoffman Auto Racing and Bacon’s third driver’s crown.

Bacon has been a part of Team Fatheadz for 11 consecutive years and looks forward to another successful season.

“The support we have received from Rico Elmore and Fatheadz Eyewear over the years has been crucial to our continued success. We are so grateful for the role Rico played in our championship season in 2020 and hope to defend our title once again flying the Fatheadz colors this year,” explained Bacon. “I am also excited to introduce our fans to Fatheadz’s expanding number of great new lines and styles of eyewear and apparel.”

“We are extremely proud to represent Fatheadz Eyewear again in 2021 and feel fortunate to be involved with a great company whose high standards, quality, and values mirror our own,” added Rob Hoffman, President of Hoffman Auto Racing.

Last season, Bacon notched six wins, 17 top-five and 24 top-10 finishes in 27 feature starts en route to the USAC sprint car title, adding it to prior championships in 2014 and ’16.

“Brady has served as a great ambassador for Fatheadz through the years. We are excited to have him back as part of Team Fatheadz this year, and look forward to supporting him as he chases another championship,” said Fatheadz owner Rico Elmore.

The Fatheadz Eyewear No. 69 will kick off its USAC title defense with Bacon at the wheel in Ocala, Fla., during Winter Dirt Games XII at Bubba Raceway Park, Feb. 11-13.

The races mark the opening act of the 50-race USAC National Sprint Car Series schedule.

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